# watsonx|平台发布
同一细丝材质在近景与整体之间切换,产品后缀和能力词跟随不同形态分组展开。
```motion-demo
{
"id": "sequence",
"title": "整体编排",
"src": "demos/sequence.html",
"duration": 33.9,
"status": "authored",
"description": "动作与构图示意",
"initialTime": 18.5,
"params": [
{
"key": "title",
"label": "示例主文案",
"type": "text",
"value": "watsonx",
"maxLength": 60
},
{
"key": "accent",
"label": "强调色",
"type": "color",
"value": "#ad99d2"
}
],
"presets": [
{
"label": "默认内容",
"values": {
"title": "watsonx",
"accent": "#ad99d2"
}
},
{
"label": "OpenDesign 改编",
"values": {
"title": "OpenDesign",
"accent": "#7050da"
}
}
]
}
```
## 先看材质,再看到整体轮廓
细丝近景逐渐露出球形结构,转到下一分支时重新进入局部,再回到新整体。保持细丝方向连续,近景变化成为产品分段的转场。
```motion-demo
{
"id": "clip-1",
"title": "先看材质,再看到整体轮廓",
"src": "demos/clip-1.html",
"duration": 5,
"status": "authored",
"description": "3–8 秒 · 动作示意",
"initialTime": 0.6
}
```
## 文字让出主视觉,但固定阅读锚点
产品名靠左,ai、data、governance 依次替换后缀,下方能力词逐行增加。浅灰背景、淡紫丝线与黑色无衬线形成轻重差;不要把名称放进最密的纹理里。
## 分支变化最终回到同一母体
每组能力词对应一种细丝组织方式,末段回归母品牌和完整形态,再以 IBM 标志结束。
| 时间 | 段落 |
|---|---|
| 0.00–3.00s | 浅底 |
| 3.00–6.50s | 细丝近景 |
| 6.50–9.00s | 球形整体 |
| 9.00–12.00s | ai 分支 |
| 12.00–15.00s | 生成与学习词 |
| 15.00–16.00s | 纹理切换 |
| 16.00–18.00s | data 分支 |
| 18.00–21.00s | 能力词 |
| 21.00–25.00s | governance 分支 |
| 25.00–28.00s | 治理词 |
| 28.00–32.00s | 母品牌 |
| 32.00–33.90s | IBM |
## 迁移为一个产品家族
替换母名、后缀与能力词,选择能共享同种材质的三种结构。形态可以不同,材质与光照要一致,文字位置保持连续。
## 配色与字形
无衬线小号产品名;后缀与能力词逐行增加,左侧对齐。
#e7e3e2 · #161318 · #ad99d2 · #d6cbe8 · #7374c9
## 元素与制作规则
细丝曲面 / 球形构造 / 产品后缀 / 能力词列 / 品牌字标
- 同一细丝材质在近景与整体之间切换,产品后缀和能力词跟随不同形态分组展开。
- 细丝近景逐渐露出球形结构,转到下一分支时重新进入局部,再回到新整体。保持细丝方向连续,近景变化成为产品分段的转场。
- 产品名靠左,ai、data、governance 依次替换后缀,下方能力词逐行增加。浅灰背景、淡紫丝线与黑色无衬线形成轻重差;不要把名称放进最密的纹理里。
## 内容替换
- 替换母名、后缀与能力词,选择能共享同种材质的三种结构。形态可以不同,材质与光照要一致,文字位置保持连续。
## 制作参数
[视觉与对象](style.json) · [段落时序](timeline.json) · [位置数据](tracks.json) · [文件清单](manifest.json)
此规范根据参考视频整理。HTML 为可编辑的编排示例;具体数据的来源、精度与有效区间随文件标注。
```motion-board
{
"version": 1,
"brand": "IBM",
"id": "V369",
"palette": [
"#e7e3e2",
"#161318",
"#ad99d2",
"#d6cbe8",
"#7374c9"
],
"typography": "无衬线小号产品名;后缀与能力词逐行增加,左侧对齐",
"sample": "watsonx",
"objects": [
"细丝曲面",
"球形构造",
"产品后缀",
"能力词列",
"品牌字标"
],
"frames": [
{
"path": "assets/reference-1.webp",
"timeSeconds": 0.0,
"frameId": "K0001",
"role": "reference-evidence",
"status": "measured"
},
{
"path": "assets/reference-2.webp",
"timeSeconds": 6.514117647058824,
"frameId": "K0018",
"role": "reference-evidence",
"status": "measured"
},
{
"path": "assets/reference-3.webp",
"timeSeconds": 11.964705882352941,
"frameId": "K0045",
"role": "reference-evidence",
"status": "measured"
},
{
"path": "assets/reference-4.webp",
"timeSeconds": 17.947058823529414,
"frameId": "K0072",
"role": "reference-evidence",
"status": "measured"
},
{
"path": "assets/reference-5.webp",
"timeSeconds": 24.926470588235293,
"frameId": "K0100",
"role": "reference-evidence",
"status": "measured"
},
{
"path": "assets/reference-6.webp",
"timeSeconds": 32.00558823529412,
"frameId": "K0128",
"role": "reference-evidence",
"status": "measured"
}
],
"stages": [
{
"start": 0,
"label": "浅底",
"end": 3,
"status": "inferred",
"basis": "Representative-frame review; approximate boundaries"
},
{
"start": 3,
"label": "细丝近景",
"end": 6.5,
"status": "inferred",
"basis": "Representative-frame review; approximate boundaries"
},
{
"start": 6.5,
"label": "球形整体",
"end": 9,
"status": "inferred",
"basis": "Representative-frame review; approximate boundaries"
},
{
"start": 9,
"label": "ai 分支",
"end": 12,
"status": "inferred",
"basis": "Representative-frame review; approximate boundaries"
},
{
"start": 12,
"label": "生成与学习词",
"end": 15,
"status": "inferred",
"basis": "Representative-frame review; approximate boundaries"
},
{
"start": 15,
"label": "纹理切换",
"end": 16,
"status": "inferred",
"basis": "Representative-frame review; approximate boundaries"
},
{
"start": 16,
"label": "data 分支",
"end": 18,
"status": "inferred",
"basis": "Representative-frame review; approximate boundaries"
},
{
"start": 18,
"label": "能力词",
"end": 21,
"status": "inferred",
"basis": "Representative-frame review; approximate boundaries"
},
{
"start": 21,
"label": "governance 分支",
"end": 25,
"status": "inferred",
"basis": "Representative-frame review; approximate boundaries"
},
{
"start": 25,
"label": "治理词",
"end": 28,
"status": "inferred",
"basis": "Representative-frame review; approximate boundaries"
},
{
"start": 28,
"label": "母品牌",
"end": 32,
"status": "inferred",
"basis": "Representative-frame review; approximate boundaries"
},
{
"start": 32,
"label": "IBM",
"end": 33.9,
"status": "inferred",
"basis": "Representative-frame review; approximate boundaries"
}
],
"duration": 33.9,
"fontFamily": "Arial, sans-serif"
}
```